| Jim
Steeg
NFL – Super Bowl XXXVIII
“We ended up having over 207,000 people
attend the NFL Experience at the Brown. It was
convenient, easy for people to get to, and a first-class
facility. We actually made money, which was very
good. And then we threw on top of that the Media
Center, which was an even better set of circumstances,
because often the media doesn’t get to see
the NFL Experience – they hear about it.”
“Everybody I’ve heard from that came
back from there was excited about what took place.
I don’t think they were expecting the city
that they saw, and that’s probably the best
thing about it. They were surprised and excited,
and I think they’ve got the feeling they’re
coming back.” |